Affinity Interactive Appoints Halise Ekmen Uysal as Chief Financial Officer

Gaming and hospitality organization, Affinity Interactive, has named Halise Ekmen Uysal as its new financial head. Uysal contributes over twenty years of financial and accounting expertise to the position. She will manage all of the company’s finances and play a crucial part in creating and carrying out its expansion plan.

Uysal’s remarkable background includes a fruitful period as Chief Financial, Strategy, and Transformation Officer for the Santa Ynez Band of Chumash Indians. Her leadership qualities and skill in developing high-performing groups, along with her extensive knowledge of the gaming and hospitality sectors, make her a significant benefit to Affinity Interactive. Both Andrei Scrivens, CEO of Affinity Interactive, and James J. Zenni Jr., Chairman of Affinity Interactive and founder of Z Capital Group (the private equity group backing Affinity Interactive), conveyed assurance in Uysal’s capacity to propel financial results and add to the company’s ongoing achievements.

Prior to her arrival at Chumash Casino Resort, Ursula enjoyed a fruitful 12-year tenure at Caesars Entertainment, where she cultivated substantial expertise within their finance division.

Ursula expressed her enthusiasm for joining the team, stating, “Affinity Interactive has consistently maintained a leading position in gaming innovation due to its distinctive fusion of technological prowess, digital presence, and media resources.” She continued, “I am enthusiastic about the prospect of collaborating with such a skilled and committed group.”

Ursula further remarked, “Through close partnership with Andre, Jim, and the remaining leadership team, I am certain that we can leverage the exceptional opportunities that lie ahead for the company, guaranteeing its sustained triumph as a frontrunner within the industry.”

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By Aria "Arrow" Richardson

With a Bachelor's degree in Applied Mathematics and a Master's in Public Relations, this skilled writer has a passion for using mathematical modeling and communication strategies to promote public understanding and engagement with the casino industry. They have expertise in optimization, crisis communication, and brand management, which they apply to the development of effective public relations campaigns and the management of casino reputations in the face of public scrutiny and controversy. Their articles and reviews provide readers with insights into the latest trends and best practices in casino public relations and the strategies used to build and maintain positive relationships with stakeholders and the public.

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